Is artificial intelligence as smart as it’s hyped to be?
Today, consultancies foresee artificial intelligence (AI) adding trillions to the global economy within the decade. There’s no question AI has come a long way, powering many of the technologies we...
Read moreIs space exploration finally breaking new ground?
Are private sector companies igniting a new passion in space, picking up where public organisations like NASA left off? We consider a new age of space exploration, built on visionary...
Read moreA man of many layers
Mahdi Emami’s career has taken him from Iran to Singapore and now the UK, where he’s recently joined the Generative Parametrics team. What drives him? What inspires him? And more...
Read moreMandy Chapman joins Generative Parametrics
We’re delighted to welcome Mandy aboard as our Office Manager. Mandy brings years of experience in HR and management to Generative Parametrics. “I’m thrilled to join this amazing company and...
Read moreExtreme measures
We enjoy pushing our expertise to the extremes. Ruroc – the groundbreaking British company behind the world’s first fully integrated helmet, goggle and mask system for winter sports – is...
Read moreEnterprising Wiltshire – Innovation Award
Generative Parametrics has won the Innovation Award in the first Enterprising Wiltshire Awards. “Our unique design methodologies sets Generative Parametrics apart from other design companies,” said Managing Director, Alex Groffman....
Read moreNew project in fibre testing
Generative Parametrics has won a new project to design an advanced piece of test equipment for the beauty and cosmetics industry. The equipment measures how different cosmetic products affect fibre...
Read moreWe’ve moved!
We’re delighted to announce we’re now based in spacious modern premises at Kingsbury House, Melksham, Wiltshire. It’s a great place for clients to visit, with a train station and easy...
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